Memahami "Apa Itu Public Relations?"

Referensi:

Botan, C. H., & Taylor, M. (2004). Public relations: State of the field. Journal of Communication.

Jo, S. (2003). The Portrayal of Public Relations in the News Media. Mass Communication & Society.

Robinson, D. (2006). Public relations comes of age. Business Horizons.

Waddington, S. (2009). What is Public Relations. In B. Franklin, M. Hogan, Q. Langley, N. Mosdell, & E. Pill, Key Concept in Public Relations. New York: Sage Publisher.

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