Berdasarkan penjelasan di atas maka artikel konseptual ini membahas Sistem Informasi Manajemen Bidang Hubungan Masyarakat untuk Meningkatkan Mutu Pendidikan di SMP Muhammadiyah Tersono Kabupaten Batang.
Tujuan artikel penelitian konseptual ini adalah untuk mendapatkan penjelasan konseptual tentang Sistem Informasi Manajemen Bidang Hubungan Masyarakat untuk Meningkatkan Mutu Pendidikan di SMP Muhammadiyah Tersono Kabupaten Batang.
Ada beberapa karakteristik pendidikan bermutu yang menyebut tentang adanya unsur kepuasan pelanggan atau pengguna pendidikan. Pelanggan atau penggguna pendidikan ini adalah angggota masyarakat yang menitipkan maupun yang memperpercayakan putra-putrinya untuk menuntut ilmu di lembaga pendidikan bersangkutan.
Dengan demikian hubungan antara fungsi manajemen hubungan masyarakat dengan peningkatan mutu pendidikan sangat erat dan tidak dapat dipisahkan, sehingga perlu dibentuk dan dipersiapkan pula personil dan sarana prasana untuk melaksanakan proses hubungan dengan masyarakat.
Kata Kunci : Sistem Informasi Manajemen, Hubungan Masyarakat, Pendidikan bermutu
ABSTRACT
MUHIBBUDDIN, Information Management System Public Relations to Improve Quality of Education in SMP Muhammadiyah Tersono Batang, Magister Program, Department of Education Management, Institute of Teacher Training and Education PGRI Semarang, in 2011, 10 pages.
Educational institutions can not be separated from community involvement in surveillance and active correction on the performance of educators in schools. And the level of community paritsipasi was formed through the communication and mutual understanding between the educational institutions, with community members as customer education.
Based on the explanation above, this article discusses the conceptual field of Management Information Systems Public Relations to Improve Quality of Education in SMP Muhammadiyah Tersono Batang.
The purpose of this conceptual research article is to obtain the conceptual explanation of Management Information Systems Public Relations to Improve Quality of Education in SMP Muhammadiyah Tersono Batang.
There are several characteristics of a quality education that mention of any element of customer satisfaction or user education. Customers or users of this education is the members of community who entrusted their children to study at the institution concerned.
Thus, the relationship between public relations management function by improving the quality of education is very closely and can not be separated, so it needs to be formed and prepared well personnel and facilities to carry out the process of community relations.
