What is Korean Wave Diplomacy (K-Wave)?

Talking about Diplomacy, what do you know about Diplomacy?

A method used by countries to avoid conflict? Well, that can explain briefly about Diplomacy which we will discuss together. Diplomacy is a method or strategy used by a country to communicate internationally to establish cooperation between countries, as well as show its existence in the international world. 

An important component of international relations is diplomacy, which involves official representation, organized discussions, and negotiations to support national interests and maintain global balance. Diplomacy is also an art, an art that involves international interaction between countries with the aim of reaching agreements, maintaining peace, and promoting state interests.

The highest Art of War is to defeat an opponent without fighting-Sun tzu "The Art of war"

Diplomacy is a form of Soft Power that relies on culture, attraction, and values to influence other people's opinions and behavior. Joseph Nye was the figure who first put forward this idea in the early 1990s It refers to a country's ability to achieve its political goals through attraction and attraction rather than through military (hard power) or economic power. 

Soft power diplomacy emphasizes the importance of building relationships through the appeal of shared culture and values. In the current era of globalization, having cultural appeal and encouraging good values can be a very effective tool for achieving a country's diplomatic goals. The concept of soft power diplomacy also has several key elements, namely culture, education, social media, and technology.

1. Culture
Soft power diplomacy often involves cultural exchanges such as art, music, films, and literary works. This cultural exchange can increase our understanding of the cultural differences that exist in each country and foster a sense of mutual respect for the cultures of other countries. Therefore, intercultural communication is needed which involves a deep understanding of cultural differences, language, and social values

2. Education
This can open the way for student exchanges, scholarships, and educational cooperation as a means of promotion and mutual understanding. Also to understand more about the culture and history of other countries

3. Social Media and Technology
Social media in this day and age is supported by the development of information technology which is increasingly sophisticated and makes it easier for countries to exchange information, communicate, and promote their cultural values at the global level. Through media, we can also build and maintain positive relations between countries by involving social and cultural aspects.

One of the many countries that uses soft power diplomacy is South Korea. South Korea, nicknamed the land of ginseng, has a diverse and distinctive culture. South Korea itself is very famous for its drama and film production. However, among them, the most famous and has attracted the attention of many global people is K-Pop. K-Pop or Korean Pop is the name given to the popular music genre in Korea. K-Pop itself produces many talented artists, boy or girl bands. By seeing these many elements, South Korea takes advantage of them by carrying out diplomacy in which they promote their culture globally. 

Indonesia is one of the countries that maintain diplomatic relations with South Korea. Of course, South Korea does this for no other reason than to introduce its culture to foreign countries, build a good image, and establish diplomatic cooperative relations with other countries. This diplomatic activity carried out by South Korea is known as Korean Wave Diplomacy (K-Wave) or Hallyu. Korean wave diplomacy is a term that refers to the use of the popularity of the Korean cultural wave (Korean wave) as a diplomatic tool and influence South Korea's soft power.

Korean Girls Band, Gfriend dbkpop.com

The Korean Wave focuses on promoting Korean culture to global countries. This K-Wave diplomacy includes spreading Korean culture through K-pop, K-Drama, K-film, K-Food, K-Beauty, and K-Fashion. South Korea uses K-Wave as a means to attract the attention of the world community. K-Wave has succeeded in attracting world attention, which can be seen from the high popularity of Korean Dramas and Films, as well as K-Pop. This has resulted in an ever-increasing international following. 

Album sales and music video streaming results for K-pop singers have also succeeded in making big profits and gaining popularity on international music charts. The success of Korean diplomacy was able to improve the country's economy and popularize its culture globally. K-Wave is a form of public diplomacy that involves interaction with the public through the media and open forums to build a positive image in the eyes of the public.

In conclusion, K-Wave Diplomacy is a way used by South Korea to promote its country's culture and get the attention of the global community. K-wave diplomacy aims to expand cultural influence and build a positive image in the eyes of the world. In this era of globalization, culture can be an effective tool for improving a country's image and expanding its influence internationally. As stated by South Korea.

Penulis bernama Nasywa Amirah dengan program studi Ilmu Hubungan Internasional Universitas Teknologi Yogyakarta angkatan tahun 2022. Saya memilih berkuliah di UTY karena kakak sepupu saya alumni disini dan tertarik dengan kerja sama UTY dan pihak Microsoft pada waktu itu. Alasan saya memilih prodi ilmu HI karena saya ingin mendapatkan banyak sekali cara pandang yang berbeda-beda dari setiap orang dalam memandang permasalahan di dunia. Karena sepemahaman saya ilmu HI itu membahas suatu hal secara global. Dosen favorite saya adalah semua dosen dari prodi HI. Masing-masing dari dosen memiliki caranya untuk mengajar sesuai dengan ciri khasnya masing-masing individu dosen. Untuk rencana pemilihan konsentrasi nanti, saya memilih untuk mengambil konsentrasi Diplomasi Publik.