Peran Media Sosial Dalam Meningkatkan Kesadaran Sosial Dan Aksi Kemanusiaan

individuals and organizations to campaign on social issues such as

poverty, natural disasters, and injustice. Furthermore, social media

facilitates fundraising, real-time information dissemination, and the

organization of solidarity actions. This study employs a qualitative

approach by analyzing relevant case studies to explore the positive

impacts and challenges encountered. The findings reveal that social

media is effective in enhancing awareness and driving collective

actions, though the misuse of information needs to be addressed. This

article provides insights into strategically leveraging social media to

support sustainable social change.

Abstrak (Indonesia)