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Balikpapan Be a Supporter of IKN Nusantara for the MICE Sector in the Future

22 Juli 2024   15:50 Diperbarui: 25 Juli 2024   21:18 29
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Balikpapan, [22-07-2024]-- The burgeoning metropolis of Balikpapan is increasingly being viewed as a potential cornerstone for the MICE (Meetings, Incentives, Conferences, and Exhibitions) sector, offering crucial support to the newly established Indonesian Capital Nusantara (IKN). With its robust infrastructure, strategic location, and growing tourism industry, Balikpapan is well-positioned to complement IKN's development and become a thriving MICE destination in its own right.

Balikpapan's existing convention centers, world-class hotels, and efficient transportation networks make it an attractive option for hosting large-scale events and conferences. The city's proximity to IKN also offers the potential for synergistic collaborations, allowing for shared resources and expertise. By leveraging its strengths, Balikpapan can position itself as a pre-conference or post-conference destination for IKN events, attracting delegates and visitors from around the world.

Furthermore, Balikpapan's natural attractions, such as its pristine beaches and lush rainforests, offer unique opportunities for incentive travel and eco-tourism. Combining business with leisure, the city can create compelling packages that appeal to a wide range of MICE participants.

Local authorities and industry stakeholders in Balikpapan are recognizing the immense potential of the MICE sector and are actively working to enhance the city's offerings. Investments in infrastructure, talent development, and marketing initiatives are being prioritized to ensure that Balikpapan can capitalize on this growth opportunity.

As IKN continues to develop, the partnership between Balikpapan and the new capital has the potential to create a dynamic and world-class MICE destination. By working together, these two cities can strengthen Indonesia's position as a leading MICE hub in the Asia Pacific region.

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