Forum Blackhat Indonesia, many seo technique using on Internet Marketing. now i want to talk story about Seo Technique on Indonesian Blackhat Forum (BlackhatID). Cloaking – when website or web pages are set up to display different content for a search engine spider versus a human user. Cloaking delivers one version of a page to an Internet user and a different version to a search engine. The cloaked page is packed with keywords and phrases that the website wants to be highly rank for so.
It is done by cloaking programs that compare the IP address of the requesting party to a database of known IP addresses from specific search engine spiders. If the IP address matches one on the list, it serves a page that was specifically written for the search engines.
There are good reasons for cloaking as well, such as targeted advertising, but if you are trying to manipulate your rankings in the search engines then your site could be penalized or banned.
Spamming (Keyword Stuffing) – “Stuffing” long lists of keywords into the content and the code on a page that makes the page unreadable
Ever seen a web page with a very awkwardly written first paragraph where a certain word is repeated ad nauseam? Here’s an example:
“We sell the best father’s day gifts for father’s day. If you like to celebrate father’s day we can help with the best father’s day gifts for father’s day.”
It’s obvious that the page is trying to rank well for “father’s day gifts.” This is keyword spamming or stuffing but it is just the tip of the SEO iceberg; there is probably keyword stuffing happening in the code: in the meta tags, invisible text, alt tags, title tags, comment tags, etc. If the word or phrase is repeated too often Google can place a filter to reduce the site’s rankings or simply ban the site. Keyword density can be tricky but, as a general rule, Big Oak shoots for 3% to 12% of all text on a page to be our targeted keywords.
Hidden Text – if text or links are invisible to the website visitor but can be seen by search engine spiders then they are considered hidden.In the past people would simply make the text too small to read by using a 1 point font or make it the same color as the background. Now that search engines have built in algorithms to combat that, spammers are using cascading style sheets (CSS) to hide text or using
tags set to not display text on the page. It is boils down to this: it is considered hidden if the text or link is invisible to the website visitor but can be seen by search engine spiders.Search engines can easily spot this today so it is best to avoid it altogether.
Doorway Pages – pages that solely exist to rank well in the search engines. Sometimes these pages are ugly, containing paragraph after paragraph of meaningless text. Most the time doorway pages are orphaned pages meaning they are not part of the site’s regular navigation.
A black hat SEO firm may use software to generated doorway pages. They plug a few keywords in and the software proceeds to generate pages where much of the content is duplicated from other pages on the site except they swap out the keywords.