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Work Program Plan for Assisted MSMEs

30 November 2022   01:56 Diperbarui: 30 November 2022   01:59 103
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Ruang Kelas. Sumber Ilustrasi: PAXELS

In the implementation of the Merdeka Learning Campus program, Communication Science Study Program, Aisyiyah University, Yogyakarta through the Digital Marketing Program Batch 2 which was organized by Rumah BUMN Yogyakarta (RuBY).

In the implementation of MSME assistance or it can be called the On-site period for the next one month. Each group prepares a work program that has been designed for the next month

The MSME selected as assistance for group 9 is Geulis Bongas. Jogja Goni bags with the Geulis Bongas brand, started their business in 2017, located in the city of Yogyakarta, precisely at Mangkuyudan Mantrijeron. The products that are made are Fashion and Craft which give beauty value to burlap and give it commercial value. Also, this product is environmentally friendly product, a unique fashion product that combines tradition and creativity.

Group 9 has work program plans such as creating content in the form of videos and product photos, improving Instagram bio, creating pillar accounts and creating Tiktok accounts. Discuss with partners how good it is for the future. Hopefully it goes smoothly and better.

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