The Design Of Visual Based Beverage Advertising 3d Animated Using Camera Tracking Technique

Abstract

In this final project will be made a beverage ad format with 3D animation using camera tracking techniques.In this final project,will be emphasized on the tracking process to export the results of tracking the process of merging with 3D animation. The design phase begins with identifying the needs that result from observation and research, then do the design concept and storyboard. Phase implementation is done by using the method blackbox testing, fault projections, as well as from a variety of hardware and software.

The results achieved are creating 3D animation that can subtly blend with the video filming. In accordance with the results of testing blackbox testing methods and testing found that the projection errors of 3D characters inserted into filming the video looks smooth and blend with the projection error approaching 0.

Keywords: Multimedia, Drink Advertisement, 3D animation, Camera Tracking, Cinema 4D, PFTrack, Adobe After Effects.