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Nusa Dua is Ready to Shine as a World Class MICE Center in Indonesia

22 Juli 2024   18:09 Diperbarui: 25 Juli 2024   22:39 117
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Kompasiana adalah platform blog. Konten ini menjadi tanggung jawab bloger dan tidak mewakili pandangan redaksi Kompas.

Nusa Dua, Bali - Good news coming from the Island of the Gods. Since 2010, Bali has been designated as a priority MICE tourism destination, consistently topping the rankings in Indonesia. Nusa Dua, an elite tourism area in Bali, is steadily making its way towards becoming a world class Meeting, Incentive, Convention, and Exhibition (MICE) center in Indonesia. With the support of increasingly capable infrastructure and a variety of high end facilities, Nusa Dua is ready to host various international events.

Why is Nusa Dua so Special? 

Nusa Dua's readiness as a MICE center cannot be separated from the various efforts that have been made by the government and the private sector. Infrastructure developments such as the Bali Nusa Dua Convention Center (BNDCC) and the Bali International Convention Center (BICC) have provided adequate facilities to host large scale events. In addition, the presence of five star hotels with excellent service further pampers event participants. Furthermore, Bali's exotic natural beauty is a special attraction for delegates. Nusa Dua is like a grand stage ready to present a world class show. With all its beauty and splendor, Nusa Dua is ready to amaze the world.

An Amazing Transformation. Before it became the MICE center it is today, Nusa Dua was just a quiet coastal area. However, with a clear vision to develop tourism, the government and investors invested heavily in building the necessary facilities. Ultimately, Nusa Dua grew into a modern and dynamic tourism district, with a wide range of accommodation, culinary and entertainment options.

“Nusa Dua has everything it takes to be a world class MICE center”, says I Gusti Ngurah Ardita, Managing Director of ITDC. “We have modern infrastructure, beautiful nature, and friendly people. We are confident that Nusa Dua will be the first choice for international event organizers”.

Amazingly, Nusa Dua's success as an international MICE center has had a tremendous positive impact on the local economy. The tourism sector grew rapidly, creating new jobs and increasing local revenue. The presence of MICE has also improved Indonesia's image internationally, making Nusa Dua a new tourism icon that combines natural beauty, local cultural hospitality, and world class MICE infrastructure. The persistence and hard work of all parties in Nusa Dua is leading the area to a bright future as a MICE center and locomotive of the local economy, not only a world class meeting place, but also a symbol of Indonesia's progress and success.

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