Omar, B., & Dequan, W. (2020). Watch, Share or Create: The Influence of Personality Traits and User Motivation on TikTok Mobile Video Usage. LearnTechLib. https://www.learntechlib.org/p/216454/
Permatasari, A., & Albari. (2024). Analysis of Public Relation Strategies at Raharja Services Company South Sumatra Branch in Increasing Brand Awareness. Asian Journal of Management Entrepreneurship and Social Science, 4(1), 458–474. https://ajmesc.com/index.php/ajmesc/article/view/612/405
Pranabella, P. G., & Puspasari, D. (2021). Strategi Hubungan Masyarakat dalam Menciptakan Citra Perusahaan. Jurnal Syntax Transformation, 2(8), 2721–2769. https://doi.org/https://doi.org/10.46799/jst.v2i8.348
Rahmana, E. C., & Hidayat, D. (2024). Peran Public Relations dalam Upaya Meningkatkan Brand Awareness TikTok Shop. Journal of Digital Communication and Design, 3(1), 7–15. https://ejurnal.ars.ac.id/index.php/jdcode/article/view/1565/860
Ramadani, T. (2019). Pengelolaan Komunikasi Publik. Jurnal GOOD GOVERNANCE, 15(1), 10–27. https://doi.org/https://doi.org/10.32834/gg.v15i1.42
Sartika, & Rachmat, I. (2023). Strategi Public Relation dalam Meningkatkan Citra Perusahaan pada PT. Telkomsel TBK. Jurnal Sosial Dan Sains, 3(2), 199–215. https://doi.org/https://doi.org/10.59188/jurnalsosains.v3i2.698
Sembiring, M. A. E., Maulina, F. T., Harahap, Y. M., & Fharisi, M. (2024). Peran Public Relation dalam Membangun Brand Awareness di Era Digital. Triwikrama: Jurnal Ilmu Sosial, 4(9), 1–5. https://doi.org/https://doi.org/10.6578/triwikrama.v4i9.5272
Wahid, U., & Puspita, A. E. (2017). Upaya Peningkatkan Brand Awareness PT. Go-Jek Indonesia Melalui Aktivitas Marketing Public Relations. Jurnal Komunikasi, 9(1), 31–43. https://doi.org/https://doi.org/10.24912/jk.v9i1.265
Follow Instagram @kompasianacom juga Tiktok @kompasiana biar nggak ketinggalan event seru komunitas dan tips dapat cuan dari Kompasiana. Baca juga cerita inspiratif langsung dari smartphone kamu dengan bergabung di WhatsApp Channel Kompasiana di SINI
