For 1 semester, Communication Studies students at 'Aisyiyah Yogyakata University conducted MBKM lectures at Rumah BUMN (RuBY) Yogyakarta . At the first meeting on Tuesday, 05 October 2022, Ruby explained the program that students would carry out for the next 3 months. In this program there are 20 Unisa Communication Science Students and 10 Yogyakarta UMKM. During this activity, students are required to carry out MSME branding through digital marketing.