In the realm of international relations, diplomacy is an important instrument that enables the achievement of national interests.
Culture now has an important role in diplomacy because it is used as a tool to carry out soft power diplomacy activities. The use of soft power in this era is very reliable, because the actors who play a role are no longer just states in global politics, but there are other new actors that have emerged. Thus, in soft power power becomes more persuasive than coercive. The concept of power shifts from the use of hard power to the use of soft power.
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