Analysis of Behavioral Factors and Purchase Decisions in Business Markets

The business market is a very large market where the business market suggests more money and property than customers. The business market can sometimes be compared to the consumer market. Both impact people who need to buy things to survive. But the business market can be different just like the consumer market. The concepts of units of purchase, types of options, and cycles of options included are where the main differences can be found between the two. The business market consists of all the organizations that buy goods and services and then use them to produce other goods and services to sell, rent, or give to others. Horticultural, fishing and forestry services are the main industries that make up the business market, along with mining, manufacturing, construction, transportation, correspondence, public foundations, banks, money and protection, manufacturing, and various administrative services. Offering business buyers involves more financial and in-kind commitments than offering business buyers.