How often do you find billboards or posters on your travels?. It's like "whatever the food is, the bottled drink...". It's called an advertisment. According to Philip Kotler, advertisment is "any paid form of nonpersonal presentation and promotion of ideas, goods, or service by identified sponsors". Advertisment is any form of message about a product delivered through a medium. Advertisment is an investment that is considered very profitable. Then, what about advertising?
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