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From Tradition to Trend: The Story of Solos Es Dawet Telasih

26 November 2024   14:56 Diperbarui: 26 November 2024   15:15 24
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Kompasiana adalah platform blog. Konten ini menjadi tanggung jawab bloger dan tidak mewakili pandangan redaksi Kompas.
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"the owner which is Mbah Harso"(sumber = own photo)

Solo, Indonesia -- Nestled inside Pasar Gede, Solo's iconic Es Dawet Telasih, better known as Dawet Mbah Harso, has been delighting locals and tourists alike for over six years. This beloved dessert is not just a treat but a legacy passed down through generations.

"We've been selling Es Dawet for six years now, continuing our family tradition," said the owner, proudly upholding the values of authenticity and quality. Customers, including well-known figures like Erick Estrada, are drawn to the dawet's rich flavors and complete toppings, which include black sticky rice, rice pudding, and, of course, the signature pandan-infused cendol.

"The owner prepares Es Cendol Telasih with care and tradition." (sumber : own photo)

Tradition and Authenticity in Every Bowl

What sets this dawet apart from others is its commitment to authenticity. "We use only natural ingredients such as rice flour, coconut milk, and pandan extract, without any preservatives," explained the owner. This dedication ensures a refreshing and flavorful dessert that keeps customers coming back for more.

Among the various offerings, Dawet Durian stands out as the most popular menu item, blending traditional flavors with a modern twist. Operating daily from 8 a.m. to 4 p.m., the stall experiences a surge in customers during weekends and peak holiday seasons.

A Symbol of Togetherness

For the owner, Es Dawet Telasih is more than just a dessert; it's a cultural symbol. "Dawet represents togetherness because of its diverse ingredients that blend into one harmonious dish. We want to introduce this traditional food to younger generations who may not know about it," they shared.

Challenges and Aspirations

Despite its fame, the owner has no plans for expansion. "The business stays within the family, and our trusted team is limited to close relatives," they admitted. Promotion through TikTok, Instagram, and YouTube vlogs has been instrumental in attracting a steady flow of customers.

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