Covid-19 Impacts on Beauty Industry

2. Lancome Website

Lancome is actively attracting customers to order products from its own online store.

- The company offers product sets at special prices.

- Customers can get an online consultation with a brand expert on the company's website.

- Customers can virtually try on the brand's makeup products.

- The company offers gifts if a purchase exceeds a certain amount of money or if customers buy specific products.

- Lancme actively experiments with ads and promotes its website as a separate product.

This article is summarized by Go Mobile

Go Mobile is a mobile marketing agency that focuses on media buying, social media ads, campaign optimization, and ASO. We develop campaigns with strategic approaches and robust research to enhance the delivery of the message. Our mission is to help clients to achieve their marketing targets.