The Unbeatable Strategy! How Airlines Stay at the Top of Global Reputation or Fall Into Oblivion

> Maintain excellence in premium cabins and economy class to appeal to diverse market segments.

> Continuously improve airport lounges to enhance the pre-flight experience.

> Ensure consistency in service quality across all flight routes.

> Invest in crew training programs to elevate customer interactions.

Recommendation:

Airlines should aim for consistent Skytrax top rankings by aligning their service offerings with the highest industry standards while adapting to evolving passenger expectations.

2. Net Promoter Score [NPS]: Measuring Customer Loyalty

NPS measures customer satisfaction by asking a simple question:

> "How likely are you to recommend this airline to a friend?"

A high NPS indicates strong brand loyalty, while a low score signals underlying service or perception issues.

Key Strategies for Airlines: