LK 0.1 Modul Profesional Bahasa Inggris - PPG

 

• INTRODUCTION
• Short Description
• A  poster  is  one  of  the  communication  media  that is  used  to  convey  a  message  or  information.  The  message  contained  in  a  poster  should  be  written briefly and clearly
• Relevance
• Learning Guide
• There are three activities to help you achieve the learning objectives of  this module, namely pre-activity, main-activity, and post-activity.

MAIN SECTION

• Learning Outcomes
• Upon completion of Learning Activity 2 you are expected to acquire the  following competencies in the domains of attitude, knowledge and skill.
• Learning Materials and Learning Activities
• Definition of Poster and Banner

Link of video - Source: https://www.4shared.com/postDownload 

• Characteristics of Posters and Banners
• Generic Structure of Posters and Banners
• POSTER
• Posters should vary and give creativity its space. However, there are  certain basics that are very common. The following order is random and  not binding. For the design of a poster the use of rasters or guides may be  helpful. Two, three or four columns can be used. Texts and images can run  over more than one column
• 
  
• BANNER
• Logo, Value Proposition, Body Copy, Call to Action (CTA)
• 
  
• Social Function of Posters and Banners
• Functions of Posters 
• There are many functions or purposes of posters. It is usually used:
• to alert and engage the viewer 
• to challenge and call an audience into action
• to promote an event
• 
  
• Since posters can be stationary as well as portable, they can be used:
• At your place of business, to welcome customers and create that
  all-important symmetry. 
• In public places that draw regular, steady crowds, such as stores,
  shopping malls, elevators, coffee shops, train stations, community
  centers and bus stops. Keep in mind that you probably will have to
  seek permission, or pay a fee, to hang a poster at these places. 
• At trade shows and conventions, where some large and
  unconventionally sized posters could be exactly what you need to
  stand out in a crowd. 
• At other businesses with whom you have created strategic
  alliances. These businesses may ask you to return the favor and
  post some of their marketing pieces. But if you've created a solid
  alliance, the crossover appeal should be evident. 
• As perks to vendors and suppliers. 
• As customer prizes at the end of a contest or competition.
• 
   Functions of Banners
• A  banner  is  a  flag  that  signals  something.  They  are  connected  by  a  pole  such as signal flags on a ship which gives conditions or status of the ship.  Some banners are used to advertising or naming of college or universities.  Some  banners  are  also  used  as  a  media  to  promote  a  product,  event,  or  service. Basically, it is an announcement so that everyone can see.

• Language Features of Posters and Banners
• POSTERS
• Short Text Elements, Phrases and Active voice, Serif font for text and san-serif font for title and heading
  (Optional)
• BANNERS
• Use Simple Present Tense,  Use simple phrases or statements

• KB 3

INTRODUCTION

a graphic organizer represents visual understanding that  structures  information  by  organizing  significant  elements  of  a  notion  or  subject in a pattern using labels. Its primary function is to present  information in a concise manner that emphasizes concept organization and relationships.

MAIN SECTION

A graphic  organizer is  a  visual  and  graphic  display  that  depicts  the  relationships between facts, terms, and or ideas.

• Generic Structure
• Title, heading and/or label
• The  title  of  a  graphic  organizer  indicates  the  data  or information
• which is going to be presented. 
• Specific locations for information 
•  Information  in  a  graphic  organizer  is  presented  in  the  form  of
• pictures,  symbols  or  words  in  such  a  way  so  that  the  readers  will
• easily understand the contents. 
• Short descriptions (bullets or limited sentences)
•  The description of visual presentations is often limited to minimize
• the long wordily explanation which will distract the readers
• 
  
• Social Function
• Tools for critical and creative thinking
• Tools for organizing information 
• Tools for understanding information and relationships
• Tools for depicting knowledge and understanding
• Tools for self-learning
   
• Language Features
• 
  
• KB 4

Infographics

• Infographics: An infographic is a collection of imagery, charts, and minimal text that gives an easy-to-understand overview of a topic.
• Statistical Infographic: A statistical infographic puts the focus on your data.
• Informational Infographic: Visual representation of information that aims to make the data easily understandable at a first glance.
•  Timeline Infographic: Timeline infograpic depicts events or actions in chronological order. They are often used to demonstrate a product's development.
• Process Infographic: Process infographic is similar to a how-to infographic. The key distinction is that a process infographic depicts decision-making processes.
• Comparison Infographic: A comparison infographic examines the similaritis and differences between two or more products, locations, events, actions, ideas, or individuals.
• Geographic Infographic: Use map chart as the focus visual. Different types of map chart work better for different types of data. Geographical infographics show data trends based on location
• Hierarchical Infographic: Organize information into pre-defined levels. It canorganize information from greatest to least.
• List Infographic: It's show information by list. Lists are useful educational tools, sharing a lot of information in the form pf text and icons.

Characteristics of Infographics