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Operator 3, Creative Marketing Strategy

10 Desember 2020   11:13 Diperbarui: 10 Desember 2020   11:24 34
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Kompasiana adalah platform blog. Konten ini menjadi tanggung jawab bloger dan tidak mewakili pandangan redaksi Kompas.


3 is a brand name used for cellular telecommunications networks in several countries. Such as European, Asian and Australian countries which are held by Hutchison Whampoa.

In Indonesia alone 3 is very well known and used by many people. Therefore, operator 3 in Indonesia wants to show interesting and different things from the others by displaying cool concept advertisements. In the advertisement, it is told that when you use the 3 cards you will be more flexible and have a wider access to faster in the world of technology related to the internet. 

As well as leaving various network constraints that hinder your activities in the online world. Not only that, they present a colorful city atmosphere with sophisticated technology that makes this advertisement even more attractive and really good according to the times. 

In my opinion, this is part of a creative sales strategy because it uses a cool edit that makes everything in the ad look more realistic which brings us to the advertising world, imagining we have such advanced technology. From this it can be concluded that the totality given by ad 3 is for its creative sales strategy.

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