AdAsia 2017
8 Nopember 2017, Bali.
Assalamu'alaikum
Salam sejahtera
Please let me Take the honor of delivering Mr. Indra Abidin's acceptance speech as the recipient of AFAA Hall of Fame Award.
whatsapp-image-2017-11-08-at-09-59-29-5a02ba679f91ce3e9c576eb2.jpeg
Distinguished guests, Ladies and gentlemenIt's an honour for me to stand before you today. I see it as an appreciation for the whole organization of AFAA and it's an appreciation for the whole Asian Advertising industry.
It has been a solid, exciting 40 years since AFAA was first established. We can all recall how Asian economy at that moment, which was very different from what we can see today. The standard of living was not as high as what we have now, and the relationship between Asian markets were far from developed, and not as opened as what we currently enjoy.
The developed countries started to come to Asia to penetrate Asian markets. We were there and witnessed a lot of issues in the market. There were a lot of clashes, conflicts, and misunderstandings. Some markets succeeded better, and some other face more problems.
We came together, sat together, stood together, and collaborated very well to stimulate and enrich the advertising industries in Asia. We established forums, summits, seminars, meetings, and gatherings to enable discussion and exchange of thoughts, expertise, and inspiration. Asian cultural heritage have always been very rich and diverse in our markets, and we shared that together in embracing the change.
And we made it.